Business in the field of retail and device distribution medical optics

Business  in  the  field  of  retail  and  device  distribution  medical  optics 

The national distribution company for medical optics products and accessories, has been active in the field since 2013. With an increasing annual success, it offers a wide portfolio of products in the medical optics segment, ranging from eyeglasses frames to sunglasses and other accessories related to this field. It has the exclusive distribution on all the offered brands, being the only importers in Romania, carefully selecting the producers in time each time.

As regards the products marketed, they fall within premium and exclusive category, customers can choose from a wide range well-known brands for eyeglasses and sunglasses, contact lenses, as well as maintenance solutions and various accessories. The marketing of the products is materialized through an optical store established in 2018 and is located right in the city of Cluj, thus benefiting from all the advantages of a premium location: pedestrian traffic intense, maximum brand visibility, premium positioning compared to competition, a unique concept in the Romanian market.

Also in addition to the product marketing component of medical and non-medical optics, also has its own office optometry, in which customers The store can benefit from a free optometric consultation, offered by to the employed specialist. The endowment of this optometry cabinet is at the highest level, with state-of-the-art equipment. The company has collaborations with many specialized stores and online platforms for sale.

The business is sold as a complete package but without excluding the possibility the acquisition only of the physical store or only of the distribution activity. The complete sale offer consists of: Physical Store + Online Store Product stock, Key Partners and Suppliers SEO and Social Media, Online content and marketing materials, Recognized brand, nationwide distribution network, Customer portfolio

Since its inception, the company's sales have grown significantly considerable. Compared to other European countries, the profile market in Romania is only at 20% of the potential level it can reach. Local Optics Market - Eyeglasses, Sunglasses and Lenses contact and other accessories - is estimated at almost 200 million euros and is is constantly growing. Increasing sales of retail stores medical optics confirms the fact that the profile market is growing.